Make it iconic ! Choose France”: that was the message conveyed to Croatian representatives of the business, culture and media sectors by French Ambassador to Croatia H. E. Fabien Fieschi to at a cocktail reception on Tuesday, October 1st. After the success of the Paris Olympics and Paralympics, which showcased the French spirit of audacity and innovation.
France is renewing its worldwide communications campaign under the motto “Make it iconic”, inviting decision-makers, innovators, creators and investors around the world to choose France to develop their projects, drawing on the skills and know-how of French people. Through this motto, this campaign wishes to highlight what makes up the “French spirit”: a mix of audacity, ambition, creativity, excellence, passion, which makes a difference and makes partnerships with France truly “iconic”.